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- www.dayton-photonics.com
Description
About Dayton Photonics Systems LLC
Dayton Photonics Systems LLC is a dynamic startup revolutionizing the telecommunications industry with cutting-edge free space optical communication (FSO) systems. Our innovative technology provides high-bandwidth, secure, and reliable wireless connectivity solutions for a variety of applications. We are passionate about connecting the unconnected and are seeking a driven Sales and Marketing Director to join our growing team.
Job Summary
As Sales and Marketing Director, you will play a pivotal role in driving revenue growth and establishing Dayton Photonics Systems as a leader in the FSO market. You will be responsible for developing and executing comprehensive sales and marketing strategies, managing a team of commission-based sales representatives, and achieving ambitious sales targets. This role reports directly to the CEO and offers significant opportunities for professional growth and impact.
Responsibilities:
- Sales Strategy & Execution:
- Develop and implement a strategic sales plan to achieve revenue goals.
- Identify and target key market segments and customer profiles.
- Build and manage a robust sales pipeline.
- Oversee and guide the activities of independent sales representatives.
- Negotiate and close deals with customers.
- Marketing & Lead Generation:
- Create and execute marketing campaigns across various channels (digital, content, events, etc.).
- Generate qualified leads for the sales team.
- Develop compelling marketing materials and sales collateral.
- Manage the company's online presence (website, social media).
- Sales Team Management:
- Recruit, train, and motivate a team of commission-based sales representatives.
- Set sales targets and performance expectations.
- Monitor and analyze sales performance metrics.
- Provide ongoing support and coaching to sales representatives.
- Market Analysis & Competitive Intelligence:
- Conduct market research to identify trends, opportunities, and competitive threats.
- Analyze competitor activities and develop strategies to maintain a competitive edge.
- Reporting & Communication:
- Provide regular updates to the CEO on sales performance, marketing activities, and market trends.
- Prepare sales forecasts and budgets.
- Collaborate effectively with other departments within the company.
Requirements
- Bachelor's degree in Business Administration, Marketing, or a related field.
- 2+ years of experience in sales and marketing, preferably in the telecommunications industry or broadband internet service providers.
- Proven track record of achieving sales targets.
- Experience managing a team of sales representatives.
- Strong understanding of marketing principles and best practices.
- Excellent communication, interpersonal, and presentation skills.
- Self-motivated, results-oriented, and able to work independently.
- Knowledge of wireless communication technology is a plus.
Skill Sets / Certifications / Degrees Required
- Bachelor's degree in Business Administration, Marketing, or a related field.
- Strong understanding of marketing principles and best practices.
- Excellent communication, interpersonal, and presentation skills.
- Self-motivated, results-oriented, and able to work independently.
Previous Work Experience
- 2+ years of experience in sales and marketing, preferably in the telecommunications industry or broadband internet service providers.
- Proven track record of achieving sales targets.
- Experience managing a team of sales representatives.
- Knowledge of wireless communication technology is a plus.